H10 Rubicon Palace (Horizons Collection)
H10 Rubicon Palace is one of [Lanzarote's](/destinations/spain/) best-equipped family all-inclusives — the Daisy Adventure kids club, 8 pools including the pirate ship Cocoloco pool, and a full entertainment programme make it a strong self-contained resort holiday. The Privilege upgrade is genuinely worth considering for couples who want El Volcan a la carte dining and a private pool away from the noise. But the lack of a direct beach, the high-energy party vibe at peak season, and middling food quality at the buffets mean this is not the right resort for everyone. Best approached with clear expectations: families thrive here, and couples seeking tranquility may struggle.
H10 Rubicon Palace Review 2026 — Lanzarote’s Best Family All-Inclusive?
H10 Rubicon Palace — now officially rebranded as H10 Rubicon Horizons Collection, though most travelers still know it by its original name — sits on the seafront in Playa Blanca, the quiet southern tip of Lanzarote. With 584 rooms, 7 restaurants, 7 bars, 8 pools, one of the Canary Islands’ best kids clubs, and a full-service thalassotherapy spa, it is the kind of all-inclusive resort that families build their entire holiday around. Starting from around $130 per night in low season, it delivers genuine value for a 5-star property in Europe.
But let me be upfront about two things. First, despite the “seafront” positioning, there is no swimmable beach at the hotel. The nearest real beach is Playa Flamingo, a 5-minute drive away. Second, during July and August peak season, the main pool area turns into a foam-party-and-aquagym assault course that will either delight your kids or drive you to the quietest corner of the property. Whether H10 Rubicon Palace is the right Lanzarote all-inclusive for you depends almost entirely on how you feel about those two realities.
Quick Verdict
Who it is for: Families with children of any age (the kids club takes babies from age 1 through to teenagers at 16), couples willing to upgrade to Privilege tier for a quieter experience, and anyone wanting reliable winter sun without the long-haul flight to the Caribbean. Who should skip it: Beach-focused travelers (go to Dreams Lanzarote instead), couples seeking a romantic retreat (Secrets Lanzarote is your answer), or anyone expecting a boutique-scale hotel. Bottom line: A strong family all-inclusive with an excellent kids club, massive pool complex, and entertaining dining options — but you need to manage expectations around the beach situation and peak-season noise. Score: 7.2/10.
Pros and Cons
| Pros | Cons |
|---|---|
| Daisy Adventure kids club (ages 1-16) is among Lanzarote’s best | No natural beach at the hotel — nearest is a 5-min drive |
| 8 pools with heated children’s pools and a pirate ship | Main pool area is extremely loud during peak season |
| Privilege upgrade delivers a genuinely different experience | Standard AI gets only 1 a la carte dinner per 3 nights |
| OH! Dinner show is a unique, memorable evening out | 584 rooms — sprawling layout and long walks |
| Stunning sea views toward Fuerteventura and Isla de Lobos | Buffets get chaotic in July-August |
| Year-round Canary Islands sunshine | Drinks service ends at midnight |
The Resort at a Glance
| Detail | Info |
|---|---|
| Rooms | 584 |
| Restaurants | 7 (2 buffets, 4 a la carte, 1 dinner show) |
| Bars | 7 (including pool bar, piano bar, sports bar, disco, coffee shop, Privilege lounge) |
| Pools | 8 (5 adult pools, 3 children’s pools; 1 adult pool and 2 children’s pools are heated) |
| Beach | No direct beach; Playa Flamingo 5 min drive, Papagayo Coves 7 miles |
| Spa | Despacio Thalasso Centre — 7 treatment rooms, indoor hydrotherapy pool |
| Airport | 35 min from Arrecife Airport (ACE), approximately 36 km |
| Chain | H10 Hotels (Horizons Collection — their premium all-inclusive tier) |
Rooms and Suites
H10 Rubicon Palace offers six room categories across its low-rise campus. Every room comes with a furnished terrace or balcony, which matters because the views from the sea-facing side are genuinely spectacular — you can see Isla de Lobos and Fuerteventura across the strait on a clear day.
Double Room (from $130/night)
The standard Double Room measures 34 square meters (366 square feet), which is generous by European all-inclusive standards. You get a terrace, double or twin beds, and garden or pool views. The rooms are clean and functional but nothing special — they were renovated in 2017 and are beginning to show some wear. If you are on a budget, these are perfectly fine, but the garden-view rooms face inward and miss the property’s best asset: the ocean panorama.
Double Room Sea View and Superior Room (from $160-180/night)
The Sea View Double is identical in layout but faces the Atlantic. For the $30 premium, it is worth every cent — waking up to that view of Fuerteventura across the strait is the kind of thing that makes a holiday memorable. The Superior Room (sometimes listed as “Exclusive Room” on older booking platforms) adds a Nespresso machine and one complimentary session at the Despacio Spa water circuit. At $180 per night, this is the sweet spot for couples who want a taste of the upgraded experience without committing to the full Privilege tier.
Junior Suite (from $210/night)
At 56 square meters (603 square feet), the Junior Suite adds a separate bedroom and living area with a king-size bed. It is the most family-practical option — parents can put kids to bed in one area and still watch television in the other. The layout works well, though the decor is more functional than luxurious.
Privilege Room and Privilege Junior Suite
This is where H10 Rubicon Palace reveals its split personality. Privilege rooms are the same 34-square-meter floor plan, but the inclusions transform the stay: a la carte breakfast and dinner at El Volcan every day, access to the exclusive Privilege Lounge (with its terrace overlooking Fuerteventura), a dedicated Privilege pool with food service, a fully stocked mini bar replenished daily, Nespresso machine, premium mattress, pillow menu, bathrobe and slippers, nightly turndown service, and personalized check-in. The Privilege Junior Suite adds a separate living room and larger terrace.
The upgrade costs approximately 40 to 50 euros per person per night — roughly $45 to $55. For couples, this is genuinely worth considering. The Privilege experience at H10 Rubicon is one of the better resort-within-a-resort concepts in the Canary Islands.
Our Pick
Couples: Superior Room Sea View ($180/night) for the spa circuit access and view, or Privilege Room if your budget allows the a la carte dining upgrade. Families: Junior Suite for the separate bedroom, ideally requesting a room near the Cocoloco children’s pool area.
Food and Dining
H10 Rubicon Palace has 7 restaurants and 7 bars. The dining setup is respectable, but it operates on a tiered system that means your experience varies dramatically depending on your room category.
The Buffets: Janubio and Tabaiba
The two main buffet restaurants — Janubio and Tabaiba — serve breakfast, lunch, and dinner with show cooking stations, a boulangerie corner, and themed dinner nights. Sparkling wine is available at breakfast, which is a nice touch. The variety is solid: you will find everything from paella to roast meats to a seafood station on themed evenings.
However, let me be honest. During peak season (July-August and school holidays), these buffets become genuinely chaotic. Finding a table can be a challenge, the queue at the show cooking stations gets long, and the table service struggles to keep pace. The food quality is decent at breakfast and lunch but inconsistent at dinner — the hot dishes sometimes sit too long, and the themed nights are hit-or-miss. If you are coming from a Caribbean all-inclusive where the buffet is constantly refreshed, recalibrate your expectations.
A La Carte Restaurants
This is where things get more interesting — and more frustrating for standard all-inclusive guests.
Dolce Vita serves Italian in a cozy, wood-accented dining room with a terrace connecting to the resort’s central Plaza Mayor. The pasta dishes are handmade and the portions are generous. It is the most reliably enjoyable a la carte option for standard guests.
Sakura offers Asian fusion in a minimalist space. The range is wide — from sushi to wok dishes — and while it is not going to rival a standalone Asian restaurant, it is a welcome change from the buffet.
Steak House sits overlooking the main pool and serves American-style steaks and grilled meats. The views are good; the steaks are acceptable but not exceptional.
El Volcan is the standout — a gastronomic restaurant with Canarian-inspired dishes that is exclusively for Privilege, Superior Room, and Exclusive Room guests for daily a la carte breakfast and dinner. This is the single biggest argument for upgrading: eating at El Volcan every morning and evening instead of fighting for a table at the buffet fundamentally changes your holiday.
The catch for standard all-inclusive guests: you get only 1 free a la carte dinner per 3-night stay, to a maximum of 3 dinners per week. On a 7-night holiday, that means 3 evenings at Dolce Vita, Sakura, or Steak House and 4 evenings at the buffet. Privilege guests eat at El Volcan for every meal.
OH! Dinner Show
The OH! Dinner concept, held in the Teatro de las Artes at Plaza Canaria, deserves a special mention. This is a dinner-and-show experience with a different theme each week — live performers, audience interaction, and food served between acts. It is genuinely fun, and unlike the generic entertainment you find at most European all-inclusives. Standard AI guests get one OH! Dinner per stay. Book your spot early because it fills up.
Bars and Drinks
Seven bars cover most needs: La Choza for poolside cocktails, burgers, and snacks; the Piano Bar for evening drinks; the Sports Bar for watching football; Mike’s Coffee for morning lattes and pastries; and the Montaña Roja Disco for late-night dancing. The Privilege Lounge is for upgraded guests only and offers premium drinks with a terrace overlooking the strait.
The all-inclusive package covers local and selected imported spirits, cocktails, wine, and beer until midnight. The drinks are perfectly drinkable — do not expect top-shelf, but the cocktails at La Choza are well-made and the beer is cold. The midnight cutoff is firm: no more alcohol after 12am.
Food Quality Verdict
Dining at H10 Rubicon Palace is a tale of two tiers. Standard all-inclusive guests will find the buffets adequate but unexciting, the a la carte rationing frustrating, and the overall food experience middling. Privilege guests who eat at El Volcan daily will have a noticeably better holiday. The OH! Dinner show is the one dining experience that delivers for everyone regardless of room category.
Beach and Pools
The Beach Situation
Let me be direct: if a beachfront location is your top priority, H10 Rubicon Palace is not the right resort. The hotel sits on the seafront with dramatic Atlantic views, but there is no natural swimmable beach at the property. This is the resort’s most significant weakness compared to competitors like Dreams Lanzarote Playa Dorada and Iberostar Lanzarote Park, which both sit directly on the sand.
Your nearest beach options are Playa Flamingo (5-minute drive), the Playa Blanca town beach (2 miles east, about a 40-minute walk), and the stunning Papagayo Coves (7 miles away). Papagayo deserves a visit regardless — these five protected golden-sand coves are among the best beaches in Europe. But getting there requires a taxi or organized excursion, which adds cost and planning to your day.
The Pools
This is where H10 Rubicon Palace makes up for the beach deficit — and then some. Eight pools spread across the property give families and couples genuine options for finding their preferred vibe.
The Main Family Pool is the social hub: a large central pool flanked by the Steak House restaurant and serviced by La Choza pool bar. This is where the Blue Team entertainment squad runs daytime activities including aquagym, water polo, and foam parties. It is lively, loud, and fun for kids. It is also, frankly, migraine-inducing if you are trying to read a book.
The good news is that four additional adult pools are scattered around the property, offering quieter alternatives. One of these is heated, which matters in winter when Lanzarote temperatures can dip below pool-comfortable levels. Guests who discover the satellite pools early in their stay consistently report a much better experience than those who never venture beyond the main deck.
The Cocoloco Children’s Pool is a highlight for families with young children. It features a pirate ship structure, mini water slides, and shallow depths — perfect for toddlers through age 8. Two of the three children’s pools are heated, which is a thoughtful touch.
The Despacio Spa Indoor Pool offers hydromassage beds and thalassotherapy in a calm, enclosed environment — a welcome contrast to the outdoor pool scene.
Finally, the Privilege Pool is reserved exclusively for Privilege-tier guests. It has its own food service and a fraction of the noise of the main pool. For couples who upgrade, this pool alone may justify the additional cost.
Activities and Entertainment
Daytime Activities
H10 Rubicon Palace runs a full daytime program through its Blue Team entertainment squad. Included activities range from aquagym and water polo to minigolf, boules (petanque), dance classes, and beach volleyball. The energy level is high — the Blue Team keeps things moving from mid-morning until evening, with music and microphone commentary that carries across the main pool area.
Off-property, Lanzarote itself offers exceptional excursion opportunities. Timanfaya National Park (20 minutes by car) lets you walk across volcanic landscapes and eat food cooked by geothermal heat. Jameos del Agua and the Cueva de los Verdes (40 minutes north) are Cesar Manrique-designed caves that feel otherworldly. Marina Rubicon (4.5 miles) has waterfront restaurants and a twice-weekly market. None of these are included in the all-inclusive price, but they are worth budgeting for — Lanzarote’s volcanic landscape is unlike anywhere else in Europe.
Daisy Adventure Kids Club
This is where H10 Rubicon Palace genuinely earns its family-resort reputation. The Daisy Adventure Club accepts children from age 1 through 16, with structured programming across multiple age groups: a dedicated baby area for the youngest guests, supervised pool games and arts and crafts for primary-school kids, and a separate teen zone for older children. The staff receive consistently positive reviews from families, and the pirate ship pool gives kids their own dedicated space away from the adult areas.
Compared to kids clubs at competing Lanzarote resorts, Daisy Adventure is a clear standout. The age range (starting at 1, not the more common 4) is particularly valuable for families with toddlers.
Evening Entertainment
Nightly entertainment includes shows at the resort’s main stage, themed party nights at Plaza Canaria, and the Montaña Roja disco for guests who want to dance. The weekly OH! Dinner show is the highlight. The entertainment is enthusiastic and well-produced by European all-inclusive standards — it will not rival a Las Vegas residency, but it keeps families engaged and gives parents a reason to stay up past 10pm.
Spa and Wellness
The Despacio Thalasso Centre is a legitimate spa operation — not just a couple of massage rooms tacked onto a gym. Seven treatment rooms offer seawater-based thalassotherapy treatments alongside conventional massages and facials. The hydrotherapy circuit includes an indoor pool with hydromassage beds, Turkish bath, sauna, plunge pool, and relaxation room.
Spa access is tiered: standard all-inclusive guests pay for everything. Superior Room guests get one complimentary hydrotherapy circuit session. Privilege guests receive 10% off treatments over one hour. A full fitness center is free for all guests.
If you are a couple using this resort, building a spa morning into your week is worth the extra spend — the thalassotherapy circuit provides a genuine escape from the pool-deck energy.
What Is Included vs. What Costs Extra
| Included in All-Inclusive | Costs Extra |
|---|---|
| All meals at Janubio and Tabaiba buffets | Despacio Spa treatments and hydrotherapy circuit |
| 1 a la carte dinner per 3-night stay (Dolce Vita, Sakura, or Steak House) | Privilege Room upgrade (~$45-55/person/night) |
| Local and imported spirits, cocktails, wine, beer until midnight | Golf at off-site courses |
| Poolside snacks and service at La Choza | Excursions (Papagayo, Timanfaya, Jameos del Agua) |
| Full entertainment program (day and night) | Water sports (off-site) |
| Daisy Adventure kids club (ages 1-16) | Premium minibar (standard rooms have empty minibar) |
| Minigolf, aquagym, water polo, dance classes | |
| Free WiFi throughout property | |
| 1 OH! Dinner show per stay |
Pricing and How to Book
Price Ranges by Season
| Season | Dates | Approx. Rate (per room/night) | Vibe |
|---|---|---|---|
| Low Season | Jan-Mar, Nov | $130-180 | Quietest; best value; great weather for winter sun |
| Shoulder | Apr-Jun, Sep-Oct | $180-250 | Warm, manageable crowds; ideal balance |
| Peak Season | Jul-Aug, Christmas/New Year | $250-350 | Full capacity; loud main pool; book 3-4 months ahead |
| UK School Holidays | Feb half-term, Easter, Oct half-term | $200-300 | Busy with British families; popular TUI package weeks |
Privilege Room upgrades add approximately $45 to $55 per person per night, or roughly $250 per person per week above standard all-inclusive rates.
Best Time to Visit
January through April is the sweet spot: Lanzarote delivers reliable sunshine (18-22 degrees Celsius, mid-60s to low-70s Fahrenheit), the resort is quieter, prices are at their lowest, and you avoid the peak-season pool chaos. September and October are also excellent — still warm, post-summer calm, and good availability. Avoid July and August unless your children’s school schedule gives you no choice. The main pool becomes a wall of noise, the buffets overflow, and loungers vanish before 9am.
Where to Book
H10Hotels.com direct gets you Club H10 loyalty points and occasional direct-booking discounts — worth joining (free) before you book. TUI is the dominant UK package route and often bundles flights and hotel at competitive rates. On the Beach and Love Holidays are alternative package options popular with British travelers. Booking.com is useful for price comparison and flexible cancellation policies.
For the best deal, compare package prices (flights included) against booking flights and hotel separately. On Lanzarote routes from UK airports, TUI’s charter flights often make the package the cheaper option.
Compared to Nearby Resorts
Dreams Lanzarote Playa Dorada is the step-up family choice. It has 9 pools, a proper waterpark with slides, and — critically — a genuine beachfront location on Playa Dorada. At $300 to $600 per night, it costs significantly more, but families with bigger budgets who want beach and waterpark should go here instead. H10 Rubicon wins on kids club programming and price; Dreams wins on beach access and waterpark.
Iberostar Selection Lanzarote Park sits in Playa Blanca at a similar 5-star level with 6 pools and a beachfront position. It is the closest direct competitor for families at a similar price point, and the beach access gives it an edge. If beachfront matters to you, Iberostar is the better pick.
Secrets Lanzarote Resort and Spa is an entirely different proposition — adults-only, 4 pools, 6 restaurants, and an intimate atmosphere designed for couples. If you are traveling without kids and want peace, Secrets is where you should look. There is no comparison between the two for romantic getaways.
Paradisus Salinas Lanzarote is a luxury adults-only property (16+) with Cesar Manrique-influenced architecture, running $320 to $650 per night. Different market entirely — cultural, refined, and quiet. Not a competitor so much as an alternative universe.
Frequently Asked Questions
Is the Privilege upgrade worth the extra money?
For couples, yes — emphatically. The combination of El Volcan a la carte dining for every meal, the Privilege Lounge with its Fuerteventura views, and the dedicated quiet pool transforms the stay from a loud family resort into something resembling a boutique experience. At $45 to $55 per person per night, it roughly doubles your nightly rate but fundamentally changes what you eat, where you swim, and how much noise you tolerate. For families, the standard all-inclusive is perfectly adequate because your kids will be at the pools and kids club regardless.
How far is the nearest beach?
Playa Flamingo is about a 5-minute drive from the hotel. The Playa Blanca town beach is 2 miles east (walkable in about 40 minutes along the seafront promenade). The famous Papagayo Coves are 7 miles away and require a taxi or organized excursion. The hotel does not have a direct swimmable beach — this is the single biggest caveat for guests expecting a beachfront resort.
Is H10 Rubicon Palace good for toddlers?
It is one of the best options in Lanzarote for toddlers. The Daisy Adventure kids club accepts children from age 1, the Cocoloco pirate ship pool has shallow heated water perfect for little ones, and the self-contained resort layout means you never need to leave the property. Request a room near the children’s pool area for maximum convenience.
What is the food like?
Mixed. The buffets are adequate — good variety at breakfast, decent at lunch, inconsistent at dinner. The a la carte restaurants are better, particularly Dolce Vita (Italian) and El Volcan (gastronomic, Privilege guests only). The OH! Dinner show is a genuine highlight. Standard all-inclusive guests are limited to 1 a la carte dinner per 3 nights, which means most evenings are buffet evenings. If food quality is a priority, upgrade to Privilege for El Volcan access.
Is it noisy?
During peak season (July-August and school holidays), the main pool area is very loud. The Blue Team runs foam parties, aquagym sessions, and music through large speakers from mid-morning onward. The satellite pools (especially the adults-only options) are significantly quieter. The Privilege pool is the quietest of all. Outside of peak season, the noise levels are much more manageable. If you are visiting in January through April, noise is unlikely to be an issue.
How do I get to Timanfaya National Park?
Timanfaya is approximately a 20-minute drive north from the hotel. You can hire a car (recommended for flexibility across Lanzarote), book an organized excursion through the hotel reception, or take a taxi. The park’s volcanic landscape, camel rides, and geothermally cooked food at El Diablo restaurant make it one of Lanzarote’s must-visit attractions. Budget about half a day for the visit.
Final Verdict
H10 Rubicon Palace: 7.2 out of 10
H10 Rubicon Palace is a very good family all-inclusive resort that does not pretend to be something it is not. The Daisy Adventure kids club is legitimately excellent, the 8-pool complex gives families and couples distinct spaces to find their preferred energy level, and the OH! Dinner show adds a genuinely memorable evening to the standard all-inclusive formula. Lanzarote’s year-round sunshine and volcanic landscape provide a backdrop that the Caribbean cannot match in terms of sheer visual drama.
The weaknesses are real but predictable: no direct beach, noisy main pool in peak season, buffet food that does not match the 5-star billing, and a standard all-inclusive package that deliberately rations a la carte dining to push you toward the Privilege upgrade.
My advice: visit between January and April for the best balance of weather, price, and crowd levels. If you are a family with young children, book a Junior Suite and let the kids club and pirate ship pool do the heavy lifting. If you are a couple, spring for the Privilege upgrade — the El Volcan dining and private pool turn this into a meaningfully different resort. And regardless of your room category, spend a day at Papagayo Coves. Those golden-sand beaches are among the finest in Europe, and they are only 7 miles down the road.